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Strategy Development
There are three ways to engage me:
- Message Development
The message delivered by your annual report should be not only clear, but also relevant to shareholders, analysts, prospective investors, employees and retirees. Working with your internal staff and designers, I can develop a communications brief that identifies your communications objectives, strategy and key message. Additionally, I can work with your annual report team to create a context for that message, helping them develop the perfect theme or concept.
- Copy Editing
If your company prefers to write its annual report internally, that’s okay. I can bring your first draft to life by adding new headlines and subheads. I can also copy edit your draft for style, readability and word count.
- Postmortem
Understanding how well your previous annual report performed is the first step to improving your current report. I can audit your last annual report for clarity of message, concept, writing and design.
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